Srinivasan holds a Bachelor’s Degree in Electronics and Communication Engineering from Anna University-Chennai, a Master’s Diploma in Business Administration [MDBA] from Cambridge University, and has received his Indian Management Fellowship [IMF] from Cambridge University as well.

An Embedded product design strategist and technology evangelist at heart, Srini heads the Industrial Automation division at Sosaley. He pushes the company’s vision of providing core product solutions by leveraging embedded and firmware technologies. Srini manages customer engagement, project management, workforce management, operations optimization, R&D, and product development processes.

Srini has decades of experience in delivering innovative solutions in the embedded software industry. He has spearheaded technical innovation and Agile based development for leading global organizations such as Honeywell, CSIRO (Australia), Arise Global (Singapore), and domestic organizations including Armstrong, Videocon etc. Nearly 95% of his work is R&D and embedded product development which makes him a multi-domain specialist in design-development-deployment of hardware, firmware and software. Srini’s enthusiasm has made him an expert in product design, protocols tweaking, 3D design and printing. Most important, Srini has the knowledge and capacity to solve complex mathematical problems.

Srini is passionate about data mining, machine learning, intensive analytics, artificial intelligence, Robotics, and the Internet of Things. He is also an executive tech-talker in product design engineering and has spoken at multiple conferences as a panel member.

Srini started his career as a medical instrument service engineer and identified his research skill to become an R&D Engineer. He groomed himself in his embedded career as an embedded R&D Engineer, and moved on to be a Project Lead/Specialist and consultant with many domestic and foreign companies.

In the short time he has been at Sosaley, Sosaley has already applied for multiple patents based on Srini’s work.

His passion includes photography, trekking, Vedic maths, and astronomy. He is a national level pistol shooter, a state lever javelin thrower, and a HAM radio enthusiast.